Vermont Law Practice Management

For many law firms, just getting one website across the finish line is a monumental accomplishment – which is not untrue , by the way .   Getting over that single hurdle, however, is usually how it starts – and, how it ends .     Of course, there’s more that you can do online, beyond just publishing & managing your garden variety law firm website.   Consider the humble content page, for example.   A website that is focused entirely on content related to one of your practice areas, can perform really well in organic search .   Load that sucker up with various types of focused content, grab a descriptive and focused url – and, it’s game on.     Now, if you start paying for advertising, you’ll build a ‘landing page’ for those ads, which is another form of a website – one that is specifically focused on the sales proposition for those lead types.     Practically speaking, you should also treat your social media and d...